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Cool Finds, Deals and Steals

Business Profile: The Wildflower

Hailey's Newest Boutique

Feb 6, 2013 - 09:06 AM
Business Profile: The Wildflower

102 N. Main St. • 208-788-2425

Open 11-6pm Monday - Sunday

Hailey's newest shop is settling in nicely on Main Street. Lisa Patterson, owner of The Wildflower, saw a need for a clothing and gift store in Hailey and jumped on the opportunity. Lisa was selling her wares at The Yellow Brick Road in Hailey, and when it shut it's doors last summer she had a load of inventory she didn't know what to do with. Without hesitating, Lisa opened The Wildflower last fall and has been received with open arms from the community in Hailey. "I was thrilled with the reception since our opening," smiled Lisa. "We get new inventory all the time, so there is always something new here to check out." said Lisa.

Lisa moved here from Bend in 1999, lured here for skiing, and met her husband at one of Ketchum's dating services—Grumpy's. She and her husband left for a period of time, but circled their way back about three years ago—a story often heard in the Valley.

Jewelry and accessories are Lisa's favorite part of her store. Being an incredible jeweler (to which she will deny), Lisa has an eye for add-ons.

The Wildflower fills the clothing store void in Hailey (since North and Company closed it's doors last year), where you'll find chic jeans and t-shirts, sweaters, skirts, candles, wallets, scarves, shoes, boots, jewelry, home accesories, purses, intimates, and bath accessories (so basically everything you could possibly want or need).

Everywhere you turn in Wildflower, there is something different. There is even a growing men's section of clothing and accessories. If you haven't had a chance to check out Wildflower, poke your head in and see what you've been missing!



Don't miss out on Wildflower's "Girls Night Out" on February 16 in cooperation with A Company of Fools production "Distracted". Tickets to the performance are $20 (regularly $30) with a chance to win a goodie bag, $4 wine and a special trunk show of antique jewelry from Tibet and 20% off your purchase at The Wildflower. Refreshments (Proseco!) will be available during the trunk show and hours are extended until 7:30 p.m (trunk show starting at 4:30) and men are encouraged to attend! See you there!


The Wildflower, Hailey, Idaho The Wildflower, Hailey, Idaho

Left to right: Lotions and potions; Scarves and sweaters.


The Wildflower, Hailey, Idaho

Cool t-shirts - a dozen prints to choose from.


The Wildflower, Hailey, Idaho The Wildflower, Hailey, Idaho

Left to right: Chic jeans in just your size; Sleepwear and intimates.


JAM Designs infinity scarf

JAM Designs infinity scarves in an array of patterns and stripes.


The Wildflower, Hailey, Idaho The Wildflower, Hailey, Idaho

Left to right: "Girls from Idaho, Just like you, only prettier, T-shirt; Candles and lotions are great gifts too.


The Wildflower, Hailey, Idaho

Fantastic jewelry at reasonable prices.


The Wildflower, Hailey, Idaho Lucky Seven Scarves, The Wildflower

Left to right: Stylish sweaters; Lucky Seven scarves are silky and beautiful.





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SWAG . . . What is it? 

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